Not only was the selection, store and staff awesome, the prices were even better! Don't get me wrong, I love designer labels, but due to the fact I'm a shopoholic, I need to get my fashion fix at a reasonable price. We loved it so much we made a second trip back before we left town. Think H&M/Forever21 prices, but even better quality. It is currently only in NY and NJ, but I'm hoping it makes it was to the midwest soon.